About BARC
BARC (Broadcast Audience Research Council) India is an industry body set up to design, commission, supervise and own an accurate, reliable and timely television audience measurement system for India. BARC Guided by the recommendations of the TRAI (Telecom Regulatory Authority of India) and MIB (Ministry of Information and Broadcasting) notifications of January 2014, BARC India brings together the three key stakeholders in television audience measurement - broadcasters, advertisers, and advertising and media agencies, via their apex bodies.
BARC India seeks to establish a robust, transparent and accountable governance framework for providing the data points required to plan media spends more effectively.
Highlights
To achieve efficient scheduling of Technicians and to estimate travel times
Logics used for routing service requests to help minimize the Technician travel time that is required by a schedule
Supported by job routing mechanisms, task auto-scheduling, capturing technician location, availability, skills-sets, mobile devices and near real-time analytics
Modules Used
- Field Workforce Management
- Integration with Salesforce.com
- Task Smart-Scheduling, Field Service
- ClickMobile for field technicians
- GPS Integration
- Assets Management
- Inventory management
- Analytics
Challenges faced by the Company
Virtuos Approach
By introducing a state of the art work force management system, Virtuos worked on BARC India’s aim to manage its field forces to make optimum use of manpower and other resources (such as vehicles). The solutions are implemented for optimizing work order assignment and scheduling based on agent skill sets, current work load, scheduled timeframe, agent’s current location (Lat-Long) and defined SLAs. The implemented solution has also streamlined administrative tasks such as timesheets, schedules and reminders for improved efficiency and staff satisfaction. The centralized scheduling and dispatching operations helped BARC in ensuring consistent scheduling policies throughout the organization.
ClickMobile solution enables the field force to have the critical information they need at their fingertips, increasing their efficiency and productivity.
Image Source: BARC India
